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"It's That Simple": A Mindset

Research output: Book/Report › Book

Abstract

A book on mindset and decision-making authored by Pankaj K. Maskara (2022), centered on the entrepreneurial mindset and drawn from the author's own experience as an entrepreneur. The book develops a framework built on disciplined action and disassociation from outcomes — doing one's best while recognizing that results depend on factors beyond one's control — and applies it across entrepreneurship, career, and personal decision-making. It draws on the author's life and entrepreneurial experience to illustrate principles of risk-taking, perseverance, communication, and judgment.
Original languageAmerican English
Number of pages213
StatePublished - Nov 2022

ASJC Scopus Subject Areas

  • Strategy and Management
  • Business, Management and Accounting (miscellaneous)

Keywords

  • Entrepreneurial mindset
  • entrepreneurship
  • decision-making
  • risk-taking
  • problem solving
  • mental models

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