Mind the Gap: The Importance of Understanding Why Students Don’t Enroll

Richard Hudnett

Mind the Gap: The Importance of Understanding Why Students Don’t Enroll

Richard Hudnett

Nova Southeastern University

Research output: Contribution to journal › Article › peer-review

Abstract

 A common solution among universities attempting to
 increase their student enrollment figures is analyzing,
 adjusting, and implementing their marketing and
 recruitment plans. However, efforts to achieve such
 goals should consider converting existing applicants
 that already have been admitted, but failed to enroll.

Original language	American English
Journal	The Evolllution
State	Published - Jun 14 2016

Bibliographical note

A common solution among universities attempting to increase their student enrollment figures is analyzing, adjusting, and implementing their marketing and recruitment plans. However, efforts to achieve such goals should consider converting existing applicants that already have been admitted, but failed to enroll. According to the College Board, during the 2012-2013 academic year, colleges in the [...]

Keywords

Enrollment Management

Disciplines

Education

Access to Document

Mind the Gap The Importance of Understanding Why Students Don tFinal published version, 1.37 MBLicense: CC BY

http://evolllution.com/attracting-students/enrollment_strategies/mind-the-gap-the-importance-of-understanding-why-students-dont-enroll/

Cite this

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N2 - A common solution among universities attempting to increase their student enrollment figures is analyzing, adjusting, and implementing their marketing and recruitment plans. However, efforts to achieve such goals should consider converting existing applicants that already have been admitted, but failed to enroll.

AB - A common solution among universities attempting to increase their student enrollment figures is analyzing, adjusting, and implementing their marketing and recruitment plans. However, efforts to achieve such goals should consider converting existing applicants that already have been admitted, but failed to enroll.

KW - Enrollment Management

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M3 - Article

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Mind the Gap: The Importance of Understanding Why Students Don’t Enroll

Abstract

Bibliographical note

Keywords

Disciplines

Access to Document

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Cite this