| Original language | American English |
|---|---|
| State | Published - Jan 1 2012 |
| Event | Society for Marketing Advances - Duration: Jan 1 2012 → … |
Conference
| Conference | Society for Marketing Advances |
|---|---|
| Period | 1/1/12 → … |
Disciplines
- Business
Strategic Innovation in B2B Technology Markets: Managerial Insights
- Art T. Weinstein
- , H. Barrett
Research output: Contribution to conference › Presentation