What Do Online Students Need and Want from Their Masters of Business Administration Program

Computer-based distance education throughout colleges and universities has been in high demand and more schools are getting into online education. As such, understanding the needs of online learners has become especially important for success in the new millennium. Furthermore, understanding the common denominator of technology available to students can assist administrators and faculty members design their admission, teaching and curriculum requirements. This document, based on the survey of 38 graduate online business students[1], provides an assessment of their views, needs, wants, and satisfaction in the masters of business administration program. Recommendations are provided for the program office to enhance their online offerings are discussed. The document further explores online education, online operation, and other such variables that impact the satisfaction of students in online education. Also, some of the changes, plans and improvements made as a result of the feedback from students are discussed.