Who Do Business Scholars Write for in Journal Publications? Maximizing Researcher’s Readership, Application, and Impact

This paper discusses the established norms of academic scholarships and emphasizes the importance of writing academic journal articles in ways that maximize both scholarly impact and practical relevance, particularly for business researchers in leadership, human resources, and management. While traditional academic publishing often prioritizes theoretical contributions and complex statistical methodologies, such approaches can limit readership, accessibility and realworld application. To bridge the gap between academia and the workplace, researchers should adopt their writing with its intended audience while using jargon-free language, focusing on existing organizational challenges, and plainly articulating the practical implications of their findings. Strategies such as incorporating real-life examples, engaging visuals, and collaborative input from practitioners are also recommended to make its application easier for today’s timeimpoverished readers and managers. Furthermore, disseminating research through blogs, executive summaries, and practitioner-oriented outlets can extend the readership reach and influence of academic work. By aligning scholarly communication with the needs of practitioners and decision-makers, researchers can ensure their work contributes meaningfully to evidencebased management and leadership practices that offer direct, immediate, and measurable value.